Showing posts with label LinkedIn. Show all posts
Showing posts with label LinkedIn. Show all posts

Tuesday 7 April 2015

Welcome to the New Tech Revolution

There is no escaping technology and the ever emerging trends that are continuing to blossom almost daily. Technology is everywhere now. It's as simple as that. It affects everything we do today. Whether it be work, communication and interaction, or even for entertainment. Because of this, technological innovation is now an essential part in a company's development. Whether or not a company itself is part of a tech trend forefront, they are still seeing the effects of it's continuous growth trickle down in the society and economy. Simply put, since technology is virtually inescapable now, every business is affected by it. That means even the companies that aren't tech related.

When you stop and think of the growing tech trends that are happening in today's market, you probably don't think of clothing or fabric companies. Recently, however, a business owner by the name of Mark Dwight saw his bag-making company being affected by technology. While trying to create a new type of messenger bag that would be more easily visible at night, Dwight kept hitting a road block of sorts. The new reflective thread they had developed kept snapping. Due to time and financial constraints, Dwight began using a more recent social media technology (LinkedIn) to try and solve his dilemma. All because a wood working and fabric weaving business had been looking for potential business that day, Dwight's problem solved.

Dwight ordered the fabric he needed and later went on to develop and market his new, more visible, messenger bags. He also used the help of Kickstarter to help get the funds he needed for development and marketing. This is where technology comes into play. It almost has to be thought about obviously. We're talking about a company that doesn't sell or deal in any kind of smart technology or tech trend. Yet, there he was utilizing a trend that we may not have even thought was still a trend; social media.

By the example of Mr. Dwight's messenger bag business using social media to help accrue the supplies he needed, we can see just how how much the industry's recent tech trends have been influencing every business imaginable. It goes to show us one thing; that innovation in technology is exactly what our businesses needs. With the latest technology and tech trends that we have available, it's much easier to get a business started now than it would have been in the past.

Think back to the days of dial up. Do you think it would have been as easy to purchase or sell from a business standpoint as it is today? Almost every company is linked up with their own website or email service. Many companies are now also using the latest office equipment and business tech they can afford. With this being the case, it should come as no surprise that businesses that may not even deal in technology are being affected.

Every business is looking for the most efficient way to turn their product into profit, and they want the best tech and services possible to make that happen. Technology is readily available. With the growing tech trends, we will continue to see its innovation influence every company and consumer's way of doing business. Welcome to the new tech revolution.

Content originally published here

Thursday 28 June 2012

Twitter Ends Partnership with LinkedIn

According to a recent blog post by LinkedIn, Twitter has decided to end a two and a half year partnership with the website. The partnership allowed users of the social networking site for business professionals to publish tweets directly to their LinkedIn profiles. Consumer Product Chief for Twitter Michael Sippey recently wrote a post on the site's developer blog that the changes were part of a move to "deliver a core Twitter consumption experience through a consistent set of products and tools."

This isn't too surprising as Twitter has been slowly trying to push out partners who show tweets on their websites. However, those efforts have also been primarily focused on mobile clients, the same place Twitter has been emphasizing its own offerings.

LinkedIn and Twitter users will still be able to post updates on LinkedIn and broadcast them to Twitter, though the content sharing will not go the other way. This actually goes along with what Twitter's overall strategy has been recently. The social network is welcoming of others sending content to Twitter but isn't so keen on having others use tweets as content on their sites.

The strange thing about all of this, however, is that Twitter just upgraded its own Facebook app, which crossposts tweets to users' Facebook profiles, which is the exact same thing that the partnership with LinkedIn allowed since the partnership between the two sites formed back in 2009.

Twitter has struggled with rule and practice consistency for some time now with its partners like LinkedIn. Developers who have created apps for viewing tweets have found themselves placed at a disadvantage by changes to Twitter's rules and the site's efforts to develop its own mobile clients.

Source: Business Insider - Twitter Gives LinkedIn The Bird